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WHAT ABOUT US?
By Naushad Khan for Multi-Marketing
An "About Us" page is a vital component for every single website and if your website does not have one, you should seriously consider adding it. A study has shown that lot of potential sales come after a visitor has viewed the About Us Page of your website and has been intrigued enough to be lead towards a potential sale (with the aid of CTA's as mentioned a couple of weeks ago). So what exactly does an "About Us" page entale?
Not only is it a dedicated page for you to provide information that would have otherwise cluttered your homepage, but it's also a place for you to take your time and tell your story of your business. Remember that your website is yours, it's your own piece of real estate that you own online and just as a home owner beautifies his home and makes it his own, so too must you beautify your website and make it your own.
Also, by relating your story, it is a way for you to build a repoir with visitors to your site and convert them into potential clients or customers. No matter what type of website you are building, even if it is just a hobby or personal website, it is still vital for your site to have an About Us page as gives your website legitimacy and a reasoning for being online.
Do not rush when providing information on your homepage either. Take your time, remember this is YOUR page, take ownership here and make it all about YOU and YOUR business. Add as much information and visual to accompany your text to grab the reader, so as to not bore them with just paragraphs of text.
If you give it enough time and attention, your About Us page can easily be the difference maker and convert visitors into clients or customers.
Not only is it a dedicated page for you to provide information that would have otherwise cluttered your homepage, but it's also a place for you to take your time and tell your story of your business. Remember that your website is yours, it's your own piece of real estate that you own online and just as a home owner beautifies his home and makes it his own, so too must you beautify your website and make it your own.
Also, by relating your story, it is a way for you to build a repoir with visitors to your site and convert them into potential clients or customers. No matter what type of website you are building, even if it is just a hobby or personal website, it is still vital for your site to have an About Us page as gives your website legitimacy and a reasoning for being online.
Do not rush when providing information on your homepage either. Take your time, remember this is YOUR page, take ownership here and make it all about YOU and YOUR business. Add as much information and visual to accompany your text to grab the reader, so as to not bore them with just paragraphs of text.
If you give it enough time and attention, your About Us page can easily be the difference maker and convert visitors into clients or customers.
GOING GREEN & FORWARD THINKING GO HAND IN HAND
By Naushad Khan for Multi-Marketing
The world and the environment is ever-changing and that goes too for business. The way the world operates has increasingly become paperless. Everything has moved into the digital age and this has actually assisted the globe in conserving the environment.
One such example, are Digital Business Cards, which Multi-Marketing is at the forefront of pioneering. In addition to their other benefits and ease of access, these Digital Business Cards also serve their purpose in being environmentally friendly. Being in a digital form, means you don't have to print hundreds or thousands of business cards, which means you can reduce your carbon footprint and do your bit to save the planet.
Digital Business Cards also means no carrying around stock of business cards and no having to destroy old stock and print new ones either when you run out or when you have a change, addition or removal of some details - they can simply be edited within seconds and ready to rock.
Also, in this post-pandemic era, most people are still in a fearful mode and will be reluctant to receive actual business cards hand to hand, therefore emailing or messaging then your digital business card is a much better option going forward.
We at Multi-Marketing are always at the forefront of encouraging everyone to converge over to the online platforms as it is not the future of business anymore, it is the here and the now and going digital is one of the many ways to preserve the environment, not to mention it can also work well for your public image and Corporate Social Investment. If you or your business needs assistance in going digital or needs a digital business card designed, then don't hesitate to get in touch with us via the button below. Go green guys!
One such example, are Digital Business Cards, which Multi-Marketing is at the forefront of pioneering. In addition to their other benefits and ease of access, these Digital Business Cards also serve their purpose in being environmentally friendly. Being in a digital form, means you don't have to print hundreds or thousands of business cards, which means you can reduce your carbon footprint and do your bit to save the planet.
Digital Business Cards also means no carrying around stock of business cards and no having to destroy old stock and print new ones either when you run out or when you have a change, addition or removal of some details - they can simply be edited within seconds and ready to rock.
Also, in this post-pandemic era, most people are still in a fearful mode and will be reluctant to receive actual business cards hand to hand, therefore emailing or messaging then your digital business card is a much better option going forward.
We at Multi-Marketing are always at the forefront of encouraging everyone to converge over to the online platforms as it is not the future of business anymore, it is the here and the now and going digital is one of the many ways to preserve the environment, not to mention it can also work well for your public image and Corporate Social Investment. If you or your business needs assistance in going digital or needs a digital business card designed, then don't hesitate to get in touch with us via the button below. Go green guys!
A CALL TO ACTION
By Naushad Khan for Multi-Marketing
They are often referred to by the experts as "CTA's" for short, but if you are new to the space, you might be wondering what exactly is a "Call To Action"? It's basically a subtle instruction or command that stands out on your web page that can direct a visitor towards a particular action you want them to take next - it could be getting in touch, an obligation-free quote, a potential sale or any other form of action you wish the user to take when on your website.
In essence, a CTA serves a dual purpose - a potential sales funnel; and a much appreciated user-friendly navigation interface. As we stated in a prior blog piece, unlike social media, where the algorithm and timeline determines what your user sees, with your website, you have full control over what your user sees next - you can dictate the pace and direction. You have full control of what direction you want to take your user on, you are the driver of the journey.
Remember that getting someone to click on your CTA, means you've already won half of the battle - you've peaked a visitor's interest to find out more about who you are and what you do and that alone could lead to a potential sale. The more time someone spends on your website, means more time that you can lead them; shepherd them; lead the way for them to make a successful purchase of whatever it is you're offering.
A CTA can come in many different forms and we at Multi-Marketing are the experts at placing these CTA's strategically on your website to encourage a visitor to delve in further to your business. We are also the experts at designing or redesigning websites to keep them fresh and updated. You can get in touch with us at Multi-Marketing regarding our service offering by clicking on the button below. We hope to hear from you soon.
In essence, a CTA serves a dual purpose - a potential sales funnel; and a much appreciated user-friendly navigation interface. As we stated in a prior blog piece, unlike social media, where the algorithm and timeline determines what your user sees, with your website, you have full control over what your user sees next - you can dictate the pace and direction. You have full control of what direction you want to take your user on, you are the driver of the journey.
Remember that getting someone to click on your CTA, means you've already won half of the battle - you've peaked a visitor's interest to find out more about who you are and what you do and that alone could lead to a potential sale. The more time someone spends on your website, means more time that you can lead them; shepherd them; lead the way for them to make a successful purchase of whatever it is you're offering.
A CTA can come in many different forms and we at Multi-Marketing are the experts at placing these CTA's strategically on your website to encourage a visitor to delve in further to your business. We are also the experts at designing or redesigning websites to keep them fresh and updated. You can get in touch with us at Multi-Marketing regarding our service offering by clicking on the button below. We hope to hear from you soon.
HOMEPAGE DESIGN
By Naushad Khan for Multi-Marketing
We're all familiar with the phrase, "Less is more" and when it comes to web design, that statement could not be more true. The simple design and layout of your website could be the determining factor as to whether a user stays on your site or makes a complete 180 degrees out of there.
If your website is way too cluttered with way too many things jumbled all over the place, and overload of text and images, that visitor is more likely to get out of there faster than they got in.
But, if your website is neat and clean; crisp and clear with a few lines of text and well placed images and videos, pertaining to what your business is all about, that visitor is more likely to be engaged, stay and discover your website, simply because they are drawn in to find out more about you.
If given the right amount of time and attention to detail, your website can become the hub of your business, your client's go-to place and be the flagship of your business's online presence it was meant to be.
However, we at Multi-Marketing understand that you as an entrepreneur and business owner have a lot on your plate and there simply just isn't enough time or hours in a day for you to put in working on a website design. So, why not hire the experts at Multi-Marketing to take that work-intensive task off your hands and do that for you?
We have designed dozens of websites for many different individuals and businesses and undoubtedly all of them can vouch for our impeccable attention to detail and efficiency. If you would like us at Multi-Marketing to design a website for your business or redesign one that you already have to keep it fresh and updated according to today's trends, then you can get in touch with us by simply hitting the button provided below. We hope to hear from you soon!
If your website is way too cluttered with way too many things jumbled all over the place, and overload of text and images, that visitor is more likely to get out of there faster than they got in.
But, if your website is neat and clean; crisp and clear with a few lines of text and well placed images and videos, pertaining to what your business is all about, that visitor is more likely to be engaged, stay and discover your website, simply because they are drawn in to find out more about you.
If given the right amount of time and attention to detail, your website can become the hub of your business, your client's go-to place and be the flagship of your business's online presence it was meant to be.
However, we at Multi-Marketing understand that you as an entrepreneur and business owner have a lot on your plate and there simply just isn't enough time or hours in a day for you to put in working on a website design. So, why not hire the experts at Multi-Marketing to take that work-intensive task off your hands and do that for you?
We have designed dozens of websites for many different individuals and businesses and undoubtedly all of them can vouch for our impeccable attention to detail and efficiency. If you would like us at Multi-Marketing to design a website for your business or redesign one that you already have to keep it fresh and updated according to today's trends, then you can get in touch with us by simply hitting the button provided below. We hope to hear from you soon!
EARNING PASSIVE INCOME WITH GOOGLE ADSENSE
By Naushad Khan for Multi-Marketing
Google is by far inarguably the most used, popular and well-known search engine in the world followed closely by another one of it's products (and the second-largest) search engine on the globe, YouTube. Google has produced many useful tools and products over the years for business and personal use and I am one of the billions who use many of them.
One such tool is Google Adsense and is one that can be quiet useful to anyone who is looking to invest in a form of passive income. Adsense is a business tool created by Google whereby you can earn a little bit of passive income by having adverts approved by Google Adwords displayed on either your website or YouTube videos. Millions of businesses advertise through Google Adwords; another popular and useful business tool by Google where you can set-up ad campaigns and pay Google to display your adverts on the many websites and YouTube Channels that participate in the popular Adsense programme.
However, to be eligible to participate in the Adsense Programme, you must adhere to certain guidelines that are in place for either your website or YouTube channel (or both if you choose to monetizate both). Remember that for either, you must be 18 years or older or have a parent/legal guardian or trusted adult to sign up for Adsense on your behalf, if you are a minor. Also, ensure that you do not post any copyright material that does not belong to you or anything that falls under nudity, explicitly graphic content etc.
If you intend to monetizate your website, you must first ensure that you own the domain and are not using a subdomain. For example, if you have a blog at www.example.wordpress.com, you will not be eligible for the Adsense Monetization Programme; however, if you own a domain for your blog at www.example.co.za, then you are eligible to monetize that. You can purchase domains fairly cheap and most have annual plans, where you can pay for a whole year's subscription to own the domain. Once you purchase it, it's yours, you own it as long as you renew it every year. Another requirement for monetization with a website is that you must have plenty of content and text for them to allow you to place ads on the website, so ensure your site has plenty of useful information, content and text.
For you to monetize your YouTube Channel, your channel has to meet 2 main requirements - you must have at least 1000 subscribers and at least 4000 hours of accumulated watch time within the last 12 months. So, you must have 1000 people subscribed and they must have watched at least 4000 hours worth of your own video content posted on your channel within the last year.
Once you meet the above-mentioned criteria, you can go to your Google search engine, type in Adsense, find the Adsense sign-up option, fill out the online form, copy and paste the link of either your YouTube Channel or website in the required field and submit it for approval. Google will then look over your application, visit your online platform to ensure you meet all the requirements and guidelines, then you will receive an email with a code which you can paste into the backend of your website and now your website or channel can start displaying Google ads.
Now as you can tell, a lot of this is fairly technical, so if you aren't really tech-savvy, you might want to consider getting someone who is an expert in this field, such as our experts at Multi-Marketing who will be more than happy to assist you in getting everything set-up for Google Adsense Monetization and we can also assist in content creation as well as building up your website or YouTube channel to meet the requirements for monetization. If you would like to get in contact with us regarding any of those services, you can simply click or tap on the button below.
One such tool is Google Adsense and is one that can be quiet useful to anyone who is looking to invest in a form of passive income. Adsense is a business tool created by Google whereby you can earn a little bit of passive income by having adverts approved by Google Adwords displayed on either your website or YouTube videos. Millions of businesses advertise through Google Adwords; another popular and useful business tool by Google where you can set-up ad campaigns and pay Google to display your adverts on the many websites and YouTube Channels that participate in the popular Adsense programme.
However, to be eligible to participate in the Adsense Programme, you must adhere to certain guidelines that are in place for either your website or YouTube channel (or both if you choose to monetizate both). Remember that for either, you must be 18 years or older or have a parent/legal guardian or trusted adult to sign up for Adsense on your behalf, if you are a minor. Also, ensure that you do not post any copyright material that does not belong to you or anything that falls under nudity, explicitly graphic content etc.
If you intend to monetizate your website, you must first ensure that you own the domain and are not using a subdomain. For example, if you have a blog at www.example.wordpress.com, you will not be eligible for the Adsense Monetization Programme; however, if you own a domain for your blog at www.example.co.za, then you are eligible to monetize that. You can purchase domains fairly cheap and most have annual plans, where you can pay for a whole year's subscription to own the domain. Once you purchase it, it's yours, you own it as long as you renew it every year. Another requirement for monetization with a website is that you must have plenty of content and text for them to allow you to place ads on the website, so ensure your site has plenty of useful information, content and text.
For you to monetize your YouTube Channel, your channel has to meet 2 main requirements - you must have at least 1000 subscribers and at least 4000 hours of accumulated watch time within the last 12 months. So, you must have 1000 people subscribed and they must have watched at least 4000 hours worth of your own video content posted on your channel within the last year.
Once you meet the above-mentioned criteria, you can go to your Google search engine, type in Adsense, find the Adsense sign-up option, fill out the online form, copy and paste the link of either your YouTube Channel or website in the required field and submit it for approval. Google will then look over your application, visit your online platform to ensure you meet all the requirements and guidelines, then you will receive an email with a code which you can paste into the backend of your website and now your website or channel can start displaying Google ads.
Now as you can tell, a lot of this is fairly technical, so if you aren't really tech-savvy, you might want to consider getting someone who is an expert in this field, such as our experts at Multi-Marketing who will be more than happy to assist you in getting everything set-up for Google Adsense Monetization and we can also assist in content creation as well as building up your website or YouTube channel to meet the requirements for monetization. If you would like to get in contact with us regarding any of those services, you can simply click or tap on the button below.
THE IMPORTANCE OF A WEBSITE
By Naushad Khan for Multi-Marketing
I've said this before and I'll say it again as it is something I truly believe in and is part of the ethos of Multi-Marketing - every single business, regardless of who you are or what you do - absolutely NEEDS a website. It is an essential tool of any business in this digital age and is simply a necessity if you want to stay competitive and afloat in this technological era.
Your website is the flagship of your online presence and should be the main attraction whilst your social media's serve as complimentary accompaniments to that. No social media can ever substitute or replace a proper website online. With social media's the timeline dictates what your customer sees, whereas with a website, you can control what your customer sees and you can easily direct them from one page to another with a well flowing, well designed user interface.
A website is also your piece of real estate that you own online. It is your greatest marketing tool in this day and age where everyone is online and when searching for something has traded in the traditional phonebook for Google as their directory and source of information. Google is arguably the homepage of the World Wide Web and is where people can access what your business provides from anywhere at anytime. That is why it is imperative for every business to have and maintain a strong online presence and a website is the flagship of that presence.
But in the same breath, we at Multi-Marketing have always understood that a business owner and an entrepreneur have a lot to deal with on their hands as far as their business goes and as such there is simply isn't enough time nor hours in their day for them to sit down in front of a screen and put in time to work on a website for their business. We also understand that some aren't very tech savvy and that's okay too - that's what we at Multi-Marketing are here for.
We at Multi-Marketing can take away all of the stress for you with our web design expertise and previous experience in the online field. We can get your all-important website up and running with a quick turnaround time and quality work so you can focus on your business while we take care of your digital presence. If you want us at Multi-Marketing to perform this service for you at a fraction of the cost you would pay to another developer, hit the button below to get in touch with us!
Your website is the flagship of your online presence and should be the main attraction whilst your social media's serve as complimentary accompaniments to that. No social media can ever substitute or replace a proper website online. With social media's the timeline dictates what your customer sees, whereas with a website, you can control what your customer sees and you can easily direct them from one page to another with a well flowing, well designed user interface.
A website is also your piece of real estate that you own online. It is your greatest marketing tool in this day and age where everyone is online and when searching for something has traded in the traditional phonebook for Google as their directory and source of information. Google is arguably the homepage of the World Wide Web and is where people can access what your business provides from anywhere at anytime. That is why it is imperative for every business to have and maintain a strong online presence and a website is the flagship of that presence.
But in the same breath, we at Multi-Marketing have always understood that a business owner and an entrepreneur have a lot to deal with on their hands as far as their business goes and as such there is simply isn't enough time nor hours in their day for them to sit down in front of a screen and put in time to work on a website for their business. We also understand that some aren't very tech savvy and that's okay too - that's what we at Multi-Marketing are here for.
We at Multi-Marketing can take away all of the stress for you with our web design expertise and previous experience in the online field. We can get your all-important website up and running with a quick turnaround time and quality work so you can focus on your business while we take care of your digital presence. If you want us at Multi-Marketing to perform this service for you at a fraction of the cost you would pay to another developer, hit the button below to get in touch with us!
DOMAIN & HOSTER? WHAT DOES THIS MEAN?
By Naushad Khan for Multi-Marketing
It's no doubt that the world of web design is filled with numerous terms that sometimes can seem daunting to anyone who has never encountered the space before and it may appear difficult to understand. Allow me to remove the technical jargon and explain it in English and not "Technese".
A domain is basically the website address. It's a piece of the World Wide Web that you own once you purchase it and it's yours as long as you maintain it with agreed-upon payments. For us, we own the website address of www.multimarketing.co.za. It's ours. We own the rights to use that as our website's online address since we purchased it. In simpler terms, you pay rental for owning that address on the internet, just as you would pay rental for living anywhere in the world.
A Hoster is whereabout on the internet that your website is hosted. In simpler terms, the hoster is basically the platform whereupon your website is built and designed. The hoster offers a service where your website can be placed on the World Wide Web, whilst the Domain is the address of where your website is on the World Wide Web.
A domain is usually renewable annually and must be paid for by you to ensure you retain the ownership of the address while a Hoster service fee can vary between monthly or annually and also must be paid for to ensure your website stays up online.
So putting it together, we at Multi-Marketing create, build and design your website on the hoster then we register your website address and set it up to go live with a professional website address. We also take away all the technical and administrative stress of handling the nitty-gritty issues such as renewals so you can focus on your business while we take care of your online presence.
I hope this clears up any questions you had and if you would like to acquire these services and skills from Multi-Marketing, then you can get in touch with us by pressing the button below.
A domain is basically the website address. It's a piece of the World Wide Web that you own once you purchase it and it's yours as long as you maintain it with agreed-upon payments. For us, we own the website address of www.multimarketing.co.za. It's ours. We own the rights to use that as our website's online address since we purchased it. In simpler terms, you pay rental for owning that address on the internet, just as you would pay rental for living anywhere in the world.
A Hoster is whereabout on the internet that your website is hosted. In simpler terms, the hoster is basically the platform whereupon your website is built and designed. The hoster offers a service where your website can be placed on the World Wide Web, whilst the Domain is the address of where your website is on the World Wide Web.
A domain is usually renewable annually and must be paid for by you to ensure you retain the ownership of the address while a Hoster service fee can vary between monthly or annually and also must be paid for to ensure your website stays up online.
So putting it together, we at Multi-Marketing create, build and design your website on the hoster then we register your website address and set it up to go live with a professional website address. We also take away all the technical and administrative stress of handling the nitty-gritty issues such as renewals so you can focus on your business while we take care of your online presence.
I hope this clears up any questions you had and if you would like to acquire these services and skills from Multi-Marketing, then you can get in touch with us by pressing the button below.
THE TOOLS OF BUSINESS IN THIS ERA
By Naushad Khan for Multi-Marketing
I've said this before, but I simply can't stress it enough - no matter what business you are in, in this digital age and post-pandemic era, EVERY SINGLE business NEEDS a strong online presence, from your website to all of your social media platforms. These are the modern day tools of any business.
The world has changed and so too have the tools of business. Nobody uses the Yellow Pages anymore, they use Google and if your business does not have any kind of online presence whatsoever, you might as well pack up and be ready to go out of business as you simply won't get noticed in this day and age.
When someone is looking for something, immediately they go online and type it into Google and if your business has an online presence, you more than likely will pop up in the relevant search. That's why it is vital for you to have a website, an email address and pages on at least the most popular social media platforms so you can be found easier in this digital age and regularly engage with the online following so you can not only build repoir with established customers and clients, but also throw your rod out, without doing much other than posting regularly and gain more customers and clients.
We at Multi-Marketing are the experts in this online field. Not only can we design a fully functional website and social media accounts as well as set up your email and all the tools required to build a successful business in this day and age, but we also offer content creation services where we can structure a regular posting schedule and create engaging posts that will engage your clientbase and even draw in new customers to your business.
SEO will only get you visibility, but how you engage and keep clients after that is completely up to you. The good news is that we at Multi-Marketing don't just give you the tools and expect you to sink and swim like some other companies, but we show you how to make it work for you. Gathering lessons from well-known adages, we don't just give a man a fish to feed him for that day, but we teach him how to fish and feed him for a lifetime.
And as another popular adage says, "out of sight, out of mind" - you need to be seen and heard in this day and age and the new and most common way to get noticed these days is online where everyone spends most of their days. If you need all of your online presence set up or redesigned and inject some life into it with engaging content creation, then contacting us at Multi-Marketing is the first step towards achieving that and getting the most returns out of investing in your business.
The world has changed and so too have the tools of business. Nobody uses the Yellow Pages anymore, they use Google and if your business does not have any kind of online presence whatsoever, you might as well pack up and be ready to go out of business as you simply won't get noticed in this day and age.
When someone is looking for something, immediately they go online and type it into Google and if your business has an online presence, you more than likely will pop up in the relevant search. That's why it is vital for you to have a website, an email address and pages on at least the most popular social media platforms so you can be found easier in this digital age and regularly engage with the online following so you can not only build repoir with established customers and clients, but also throw your rod out, without doing much other than posting regularly and gain more customers and clients.
We at Multi-Marketing are the experts in this online field. Not only can we design a fully functional website and social media accounts as well as set up your email and all the tools required to build a successful business in this day and age, but we also offer content creation services where we can structure a regular posting schedule and create engaging posts that will engage your clientbase and even draw in new customers to your business.
SEO will only get you visibility, but how you engage and keep clients after that is completely up to you. The good news is that we at Multi-Marketing don't just give you the tools and expect you to sink and swim like some other companies, but we show you how to make it work for you. Gathering lessons from well-known adages, we don't just give a man a fish to feed him for that day, but we teach him how to fish and feed him for a lifetime.
And as another popular adage says, "out of sight, out of mind" - you need to be seen and heard in this day and age and the new and most common way to get noticed these days is online where everyone spends most of their days. If you need all of your online presence set up or redesigned and inject some life into it with engaging content creation, then contacting us at Multi-Marketing is the first step towards achieving that and getting the most returns out of investing in your business.
WEBSITE VS SOCIAL MEDIA
By Naushad Khan for Multi-Marketing
Social Media can never ever replace or substitute for a professionally designed Website. It's no doubt that in this digital age we are all in, websites and social media are non-negotiables and essential to business. But make no mistake about it, no Social Media platform can replace or substitute for a Website. And there is a big difference and a huge advantage to having both.
The misconception among many businesses owners is that they only need Social Media and feel that according to the impressionable youth (who are one of their main targets as these young minds can be found almost always online) social media has replaced the traditional website - when in actual fact that couldn't be any further from the truth.
The youth are easily influenced and hooked by bright and vibrant colours and catchy designs and this extends to websites, which can be embedded via links in any social media post seamlessly.
Let us also remember that with Social Media, the timeline of posts directs your user, whereas with your website, you can decide and direct your user where to go next and what you want them to see. Also take into account the social media algorithms which decide how many of your posts get displayed on how many timelines of your connections (friends/followers etc). So you can post seven times a day, but maybe one or two of those posts get displayed on any connections timeline and you don't get to choose which one or which post either.
Whereas with a website, you get to decide what text and images you want your user to see, not to mention you can direct them to where you want them to go or see next, using niftily and well placed buttons, menus and CTA's (call-to-actions).
A website is an essential tool for any business in this day and age as it is widely considered to be your flagship online presence and the hub for all of your potential and existing customers or clients to go to. But just as important is your social media presence as that is where you can fish for new/more clients or customers, even while you sleep. So having both is a necessity and don't ever feel like one can go without the other as they both go hand in hand. If you would like us at Multi-Marketing to design or redesign your website or social media platforms, feel free to contact us via the button below.
The misconception among many businesses owners is that they only need Social Media and feel that according to the impressionable youth (who are one of their main targets as these young minds can be found almost always online) social media has replaced the traditional website - when in actual fact that couldn't be any further from the truth.
The youth are easily influenced and hooked by bright and vibrant colours and catchy designs and this extends to websites, which can be embedded via links in any social media post seamlessly.
Let us also remember that with Social Media, the timeline of posts directs your user, whereas with your website, you can decide and direct your user where to go next and what you want them to see. Also take into account the social media algorithms which decide how many of your posts get displayed on how many timelines of your connections (friends/followers etc). So you can post seven times a day, but maybe one or two of those posts get displayed on any connections timeline and you don't get to choose which one or which post either.
Whereas with a website, you get to decide what text and images you want your user to see, not to mention you can direct them to where you want them to go or see next, using niftily and well placed buttons, menus and CTA's (call-to-actions).
A website is an essential tool for any business in this day and age as it is widely considered to be your flagship online presence and the hub for all of your potential and existing customers or clients to go to. But just as important is your social media presence as that is where you can fish for new/more clients or customers, even while you sleep. So having both is a necessity and don't ever feel like one can go without the other as they both go hand in hand. If you would like us at Multi-Marketing to design or redesign your website or social media platforms, feel free to contact us via the button below.
FACEBOOK VIDEO MONETIZATION
By Naushad Khan for Multi-Marketing
Believe it or not, you can make some cash from Facebook Videos. Yes, the very videos you watch sometimes on Facebook actually make the page that posts them some cash. However, just as with YouTube, there are some guidelines that must be followed in order for that to be possible for anyone interested in making some money through this unique monetization program.
The first requirement is to post videos off a Facebook Page you own and not a profile. Any videos you post off a profile cannot be monetized. You also need to be at least 18 years of age and ensure that any videos you intend to post do not contain any copyrighted material that does not belong to you or any content that contains nudity or visuals/audio of a graphic nature.
The Facebook Page that you own must have at least 10,000 followers and your videos must be at least 3 minutes in length. The final requirement to qualify for Facebook Video Monetization is that your videos must have at least 30,000 views of at least 1 minute long each within the last 60 days (2 months).
Now, while these seem daunting and near-impossible, I can assure you it is not as there are Facebook Pages out there making good money off their Video Monetization. Of course, nothing is a get-rich-quick scheme and nothing happens overnight, so hard work and effort as with everything in in life is required in order for you to create this as a viable source of income for yourself.
Of course, there are other ways to create revenue through Facebook Videos such as brand deals, merchandise sales, sponsorships etc, just as with YouTube. What is explained above is the basic, built-in monetization features that anyone can take advantage of when starting out on Facebook. If you wish to pursue this, we at Multi-Marketing wish you the very best of luck and support your endeavors every step of the way.
BREAKDOWN OF REQUIREMENTS:
1. Must post videos off a legitimate Facebook Page
2. Video material must not be copyrighted content - must be your own content that you have the full rights to post
3. Video content must not fall outside of Facebook's Community Guidelines (e.g. no nudity, graphic content etc)
4. You must be 18 years or older
5. Your Facebook Page must have at least a minimum of 10,000 followers
6. All your videos must be at least 3 minutes in length.
7. Your videos must have at least 30,000 1 minute long views within the last 60 days.
The first requirement is to post videos off a Facebook Page you own and not a profile. Any videos you post off a profile cannot be monetized. You also need to be at least 18 years of age and ensure that any videos you intend to post do not contain any copyrighted material that does not belong to you or any content that contains nudity or visuals/audio of a graphic nature.
The Facebook Page that you own must have at least 10,000 followers and your videos must be at least 3 minutes in length. The final requirement to qualify for Facebook Video Monetization is that your videos must have at least 30,000 views of at least 1 minute long each within the last 60 days (2 months).
Now, while these seem daunting and near-impossible, I can assure you it is not as there are Facebook Pages out there making good money off their Video Monetization. Of course, nothing is a get-rich-quick scheme and nothing happens overnight, so hard work and effort as with everything in in life is required in order for you to create this as a viable source of income for yourself.
Of course, there are other ways to create revenue through Facebook Videos such as brand deals, merchandise sales, sponsorships etc, just as with YouTube. What is explained above is the basic, built-in monetization features that anyone can take advantage of when starting out on Facebook. If you wish to pursue this, we at Multi-Marketing wish you the very best of luck and support your endeavors every step of the way.
BREAKDOWN OF REQUIREMENTS:
1. Must post videos off a legitimate Facebook Page
2. Video material must not be copyrighted content - must be your own content that you have the full rights to post
3. Video content must not fall outside of Facebook's Community Guidelines (e.g. no nudity, graphic content etc)
4. You must be 18 years or older
5. Your Facebook Page must have at least a minimum of 10,000 followers
6. All your videos must be at least 3 minutes in length.
7. Your videos must have at least 30,000 1 minute long views within the last 60 days.
HARNESSING THE FULL POTENTIAL OF YOUR ONLINE PRESENCE
By Naushad Khan for Multi-Marketing
Both start-up entrepreneurs and established businesses owners are fully aware of the importance and power that their online presence possesses, however, most are unsure about how to fully harness it's true potential and that's where we at Multi-Marketing are the experts.
In this post-pandemic era and digital age, every single business regardless of what they are NEEDS a website as well as a regularly engaging presence on social media. Online is not just the way of the future anymore. It is the way of the present, the here and the now, whether we like it or not. We need to embrace that technology and take full advantage of it's untapped power and reach to our leverage.
It doesn't matter what type of business you run whether formal or informal, goods or services, community welfare or NPO, ALL businesses require an online presence and the "7 Standard" as we call it at Multi-Marketing:
•Website
•Facebook
•Twitter
•Instagram
•LinkedIn
•WhatsApp
•Email.
For start-ups, we set-up and design all 7 Standard online presence for them and if they opt in, we also offer Content Creation to ensure a regular posting schedule and social engagement with their online following, which assists in building it up and increasing their credibility.
For established businesses we offer a similar offering - we set-up any platforms that they have not created and redesign any of their already established online presence to keep them fresh and updated. We also assist in content creation as well as posting and social interaction with the online following, perhaps even creating a growth in that same following as well as other platforms.
Some businesses whether start up or established also struggle with technology and we at Multi-Marketing can assist them in harnessing it's full potential. In the past, only big companies with a larger profit margin could afford marketing companies to offer these services, and most companies only offer only one or two services. We at Multi-Marketing offer an all-in-one hub for a multitude of B2B services aimed at the affordability and pockets of SMME's.
And in the case of those who are unemployed, we want to take them away from standing in the unemployment line every day, remove the employment dependency and help them use their skills, talents and abilities to create their own income, build themselves up so they can have a comfortable living and create financial independence and freedom which in turn will reduce the unnecessary high levels of poverty not only in South Africa, but across the globe.
In addition, if you have a job, you know that in this unstable economy and global environment, no jobs are secure and you should not be struggling on a basic month-to-month paycheck. Instead, we want to help people use their hidden talents, abilities and skills to create other forms and streams of income to better their life a live comfortably without having to worry about how they will make ends meet or job security.
These are some of the goals we wish to achieve at Multi-Marketing and we solidly believe they are definitely achievable. If you require any of the above mentioned services from us at Multi-Marketing, then you can get in touch with us using the button below. We look forward to hearing from you soon.
In this post-pandemic era and digital age, every single business regardless of what they are NEEDS a website as well as a regularly engaging presence on social media. Online is not just the way of the future anymore. It is the way of the present, the here and the now, whether we like it or not. We need to embrace that technology and take full advantage of it's untapped power and reach to our leverage.
It doesn't matter what type of business you run whether formal or informal, goods or services, community welfare or NPO, ALL businesses require an online presence and the "7 Standard" as we call it at Multi-Marketing:
•Website
•Email.
For start-ups, we set-up and design all 7 Standard online presence for them and if they opt in, we also offer Content Creation to ensure a regular posting schedule and social engagement with their online following, which assists in building it up and increasing their credibility.
For established businesses we offer a similar offering - we set-up any platforms that they have not created and redesign any of their already established online presence to keep them fresh and updated. We also assist in content creation as well as posting and social interaction with the online following, perhaps even creating a growth in that same following as well as other platforms.
Some businesses whether start up or established also struggle with technology and we at Multi-Marketing can assist them in harnessing it's full potential. In the past, only big companies with a larger profit margin could afford marketing companies to offer these services, and most companies only offer only one or two services. We at Multi-Marketing offer an all-in-one hub for a multitude of B2B services aimed at the affordability and pockets of SMME's.
And in the case of those who are unemployed, we want to take them away from standing in the unemployment line every day, remove the employment dependency and help them use their skills, talents and abilities to create their own income, build themselves up so they can have a comfortable living and create financial independence and freedom which in turn will reduce the unnecessary high levels of poverty not only in South Africa, but across the globe.
In addition, if you have a job, you know that in this unstable economy and global environment, no jobs are secure and you should not be struggling on a basic month-to-month paycheck. Instead, we want to help people use their hidden talents, abilities and skills to create other forms and streams of income to better their life a live comfortably without having to worry about how they will make ends meet or job security.
These are some of the goals we wish to achieve at Multi-Marketing and we solidly believe they are definitely achievable. If you require any of the above mentioned services from us at Multi-Marketing, then you can get in touch with us using the button below. We look forward to hearing from you soon.
LOGO DESIGN - THE IMPORTANCE
By Naushad Khan for Multi-Marketing
I've said it before and I'll damn well say it again - "A logo is one of the most important things in a business" and whenever you start any new venture, a fresh logo should be one of the first things on your "To-Do" List, plain and simply put. I absolutely cannot stress that point enough.
Sure, you can try and design a logo yourself, but that would not be the best idea, even if you are the most artistic person you know, for the simple reason that there a number of factors to consider and you need a professional touch and as with any business, you need to invest in a logo that will take you far and be your personal stamp of approval on everything and anything you put out there under your business's name.
Like I stated before, there are a number of factors to consider when designing a logo that will define your business and be your branding stamp to everyone everywhere. First and foremost, your logo must be catchy that it gravitates someone's attention but not too eye hurting or too busy that it in contrast, instead it turns people away.
It must relate to your business - for example, if you have a beauty salon, common sense would dictate that you should use feminine colours such as pink and maybe feature hair or make-up products on your logo and obviously not food.
Remember that your logo must be unique to you and while we all try to stray far from the generic look so as to not appear mediocre, you must stick to simplicity and not make your logo too sophisticated.
Make sure that your logo stands out, draws them in and maybe even piques their interest to the point that they get in touch with you and want to find out more about who you are, despite your logo or name making it quiet clear who you are or what you do. Graphics such as a logo makes a huge difference in business.
You should be proud of your logo and flaunt it everywhere when doing business. You should use it to create a relation to your brand through your logo the same way other logos that have before you have done with their respective brands, such as Pepsi, McDonald's and KFC to name but a few.
All those factors and more must balance out. Therefore, it is advisable and highly recommended that you seek a professional at Multi-Marketing for creating a logo, it is an investment that you will not regret and ensure you get the best possible logo for your unique businesses.
Sure, you can try and design a logo yourself, but that would not be the best idea, even if you are the most artistic person you know, for the simple reason that there a number of factors to consider and you need a professional touch and as with any business, you need to invest in a logo that will take you far and be your personal stamp of approval on everything and anything you put out there under your business's name.
Like I stated before, there are a number of factors to consider when designing a logo that will define your business and be your branding stamp to everyone everywhere. First and foremost, your logo must be catchy that it gravitates someone's attention but not too eye hurting or too busy that it in contrast, instead it turns people away.
It must relate to your business - for example, if you have a beauty salon, common sense would dictate that you should use feminine colours such as pink and maybe feature hair or make-up products on your logo and obviously not food.
Remember that your logo must be unique to you and while we all try to stray far from the generic look so as to not appear mediocre, you must stick to simplicity and not make your logo too sophisticated.
Make sure that your logo stands out, draws them in and maybe even piques their interest to the point that they get in touch with you and want to find out more about who you are, despite your logo or name making it quiet clear who you are or what you do. Graphics such as a logo makes a huge difference in business.
You should be proud of your logo and flaunt it everywhere when doing business. You should use it to create a relation to your brand through your logo the same way other logos that have before you have done with their respective brands, such as Pepsi, McDonald's and KFC to name but a few.
All those factors and more must balance out. Therefore, it is advisable and highly recommended that you seek a professional at Multi-Marketing for creating a logo, it is an investment that you will not regret and ensure you get the best possible logo for your unique businesses.
YOUTUBE MONETIZATION
By Naushad Khan for Multi-Marketing
We at Multi-Marketing are always proponents of everyone using anything at their disposal to create an income for themselves and while this may seem impossible to some, believe it or not, there are thousands (possibly even millions) around the globe who have made an income for themselves through YouTube. That's right, there are those around the world who make a living off being a professional YouTuber and while that sounds crazy, let me assure that it is only possible through hard work, just like with any job or profession.
By creating original content on YouTube, many can create a side source of income to enjoy life or turn it into their main source of income. Of course, there are terms and conditions one must abide to:
1. You must be 18 years or older, or link your YouTube channel to an Adsense account of a parent or legal guardian who is older than 18 years.
2. Follow all of YouTube's community standards (no nudity, graphic content) and don't post any copyrighted material that does not belong to you or you do not have the rights to post on your channel.
In order to qualify for YouTube Monetization, one must have acquired the following 2 main requirements to qualify:
A. Your channel must have 1000 subscribers
B. Your channel must have an accumulated amount of at least 4000 hours of watch time within the last 12 months
Once your channel reaches those 2 main requirements, you are officially legible for YouTube Monetization and can begin to earn an income from YouTube. How do you earn? Basically, once your channel has been approved by YouTube for the monetization programme, your videos can begin displaying ads through which,on average you could potentially earn between 10c-30c per view - which is why views are essential.
Likes and Subscribers are essential too as the more you have, the more likely it is for YouTube to suggest your channel to YouTube users and display videos in relevant searches. All of these play a factor in the earnings, but always remember that there are millions around the world who are living in the lap of luxury and are millionaires through the hard work they put into their YouTube channel and they take it seriously as heir profession, which is why they enjoy the quality of life that they do.
It all depends on the effort and hard work you put in. If you are having trouble finding your niche or figuring out what kind of content you should put out, we at Multi-Marketing can assist. We offer Content Creation services where we help fellow Content Creators such as YouTubers and Bloggers alike to overcome the creative block and come up with and produce trendy, creative content which has the potential to pull in viewers and draw them towards your channel. We always available to assist you in any way we can.
By creating original content on YouTube, many can create a side source of income to enjoy life or turn it into their main source of income. Of course, there are terms and conditions one must abide to:
1. You must be 18 years or older, or link your YouTube channel to an Adsense account of a parent or legal guardian who is older than 18 years.
2. Follow all of YouTube's community standards (no nudity, graphic content) and don't post any copyrighted material that does not belong to you or you do not have the rights to post on your channel.
In order to qualify for YouTube Monetization, one must have acquired the following 2 main requirements to qualify:
A. Your channel must have 1000 subscribers
B. Your channel must have an accumulated amount of at least 4000 hours of watch time within the last 12 months
Once your channel reaches those 2 main requirements, you are officially legible for YouTube Monetization and can begin to earn an income from YouTube. How do you earn? Basically, once your channel has been approved by YouTube for the monetization programme, your videos can begin displaying ads through which,on average you could potentially earn between 10c-30c per view - which is why views are essential.
Likes and Subscribers are essential too as the more you have, the more likely it is for YouTube to suggest your channel to YouTube users and display videos in relevant searches. All of these play a factor in the earnings, but always remember that there are millions around the world who are living in the lap of luxury and are millionaires through the hard work they put into their YouTube channel and they take it seriously as heir profession, which is why they enjoy the quality of life that they do.
It all depends on the effort and hard work you put in. If you are having trouble finding your niche or figuring out what kind of content you should put out, we at Multi-Marketing can assist. We offer Content Creation services where we help fellow Content Creators such as YouTubers and Bloggers alike to overcome the creative block and come up with and produce trendy, creative content which has the potential to pull in viewers and draw them towards your channel. We always available to assist you in any way we can.
HOW TO STAY AFLOAT IN THE "NEW NORM"
By Naushad Khan for Multi-Marketing
The world is in complete disarray right now, you know this. It's no secret, we all can see it. We are all a witness to it whether we like it or not. But as bad as it seems, it's actually good sometimes to pause, reflect, see how we can change things, do things differently and adapt to the so-called "new norm" - hitting a reset button of sorts if you will.
No doubt we are in crazy times and many of us may fall into a depressed state , feeling as of we've hit Rock Bottom through no fault of our own. Certainly nobody alive right now can say they have seen or experienced anything like this in their lifetime - it's a first for all of us (probably in the world's history to this extreme) and we all hope to never experience something like this again once this all eventually blows over and that itself may take years.
What also will take years, is the global economy to recover - that is if it ever does. It will take much time, especially in the case of the extra cautious to ease back into the way life as it was and even then so, I think I would be more than correct in saying that - to quote a popular Melanie C line - "Things will never be the same again".
It is worse than the 2008 recession (and to think back then we all thought that was the worst we'd ever experience - oh wrong and naive we were) although we are seeing similar situation unfold - jobs are being lost as businesses retrench employees to cut costs, businesses are shutting down, some businesses are just managing by cutting staff salaries and some have even noted that increases and bonuses for this year is under review/consideration if not completely off the table.
What can we do? It's rather simple. We at Multi-Marketing have the solution that we developed in January 2020, well before the breakout of this pandemic. We as the people need to use our own unique talent, skills and abilities (everyone has one or more) to create secondary and tertiary forms of income for ourselves to cushion us should anything happen god forbid (assuming it hasn't already) or to create extra sources of income to supplement our primary source of income and improve our standards of living. Some who are unemployed may even be able to create primary sources of income for themselves through this.
We at Multi-Marketing want to provide that ray of hope, that light at the end of the tunnel in these troubling and uncertain times by helping everyone leverage their talents, skills and abilities to their advantage to create those sources of income, whether, primary, secondary or tertiary. We at Multi-Marketing will provide you with the guidance and the tools to help you succeed and with your willingness and effort to uplift yourself, you can rise higher than this situation and create that financial cushion and perhaps even financial freedom or independence that you seek through our provision. If you want to find out more about this, you can get in touch with Multi-Marketing today and start to remove employer dependence and replace it with financial independence and freedom.
No doubt we are in crazy times and many of us may fall into a depressed state , feeling as of we've hit Rock Bottom through no fault of our own. Certainly nobody alive right now can say they have seen or experienced anything like this in their lifetime - it's a first for all of us (probably in the world's history to this extreme) and we all hope to never experience something like this again once this all eventually blows over and that itself may take years.
What also will take years, is the global economy to recover - that is if it ever does. It will take much time, especially in the case of the extra cautious to ease back into the way life as it was and even then so, I think I would be more than correct in saying that - to quote a popular Melanie C line - "Things will never be the same again".
It is worse than the 2008 recession (and to think back then we all thought that was the worst we'd ever experience - oh wrong and naive we were) although we are seeing similar situation unfold - jobs are being lost as businesses retrench employees to cut costs, businesses are shutting down, some businesses are just managing by cutting staff salaries and some have even noted that increases and bonuses for this year is under review/consideration if not completely off the table.
What can we do? It's rather simple. We at Multi-Marketing have the solution that we developed in January 2020, well before the breakout of this pandemic. We as the people need to use our own unique talent, skills and abilities (everyone has one or more) to create secondary and tertiary forms of income for ourselves to cushion us should anything happen god forbid (assuming it hasn't already) or to create extra sources of income to supplement our primary source of income and improve our standards of living. Some who are unemployed may even be able to create primary sources of income for themselves through this.
We at Multi-Marketing want to provide that ray of hope, that light at the end of the tunnel in these troubling and uncertain times by helping everyone leverage their talents, skills and abilities to their advantage to create those sources of income, whether, primary, secondary or tertiary. We at Multi-Marketing will provide you with the guidance and the tools to help you succeed and with your willingness and effort to uplift yourself, you can rise higher than this situation and create that financial cushion and perhaps even financial freedom or independence that you seek through our provision. If you want to find out more about this, you can get in touch with Multi-Marketing today and start to remove employer dependence and replace it with financial independence and freedom.
FIRST IMPRESSIONS COUNT
By Naushad Khan for Multi-Marketing
You've probably heard that saying many times before - first impressions count. But never before has it mattered more than it does in this day and age as well as global condition. We have entered a digital era, where everything revolves around the advancements in technology and a global pandemic has inadvertently furthered the reach and usage of the digital revolution. These days, you're first contact with anyone is through your online platforms from your website through to your social media accounts. This means all of these should look top-notch so you can have a great first impression on everyone who comes into contact with these online pieces of real-estate that you own.
Since these are your own spaces and corners of the internet, you should treat it as such and give it your unique feel and look. However, if you are not the creative type, then perhaps you should leave that job in the hands of someone who's a pro in the field of design, like Multi-Marketing. Sure, you could try and do that yourself, but you run the risk of not getting that catchy look that an expert in the field could design for you to get your business recognized. There is no doubt that investing in your online presentation is important and yields results which is why your startup budget should include said investment as it will pay off in the long run.
In addition to this, when starting up any business venture, you as the Business Owner have a ton of things on your "To-Do" list, and as a result, have limited time and hours in a day to put in work on your logo, web design and social media accounts which is why it would be wise to instead allow someone else who is an expert in the field to take care of and launch those intricate online projects for you.
That's exactly what we at Multi-Marketing do - we design the best look and feel for your unique business and will have everything up and running faster than you can say "Multi-Marketing". It's no secret that speed, accuracy and attention to detail are our greatest attributes as a business and we posess impeccable passion for the best quality job for each and every client we work with. Couple all those strengths with a competitive rate and service that is next to none and we are the no-brainer choice for anyone looking to save while getting the same and even better excellent quality work you would get from any other well-known design agency.
Like I said, your first impression comes from your online presence and we at Multi-Marketing are the best choice you can make - a great investment while saving you quiet the penny.
Since these are your own spaces and corners of the internet, you should treat it as such and give it your unique feel and look. However, if you are not the creative type, then perhaps you should leave that job in the hands of someone who's a pro in the field of design, like Multi-Marketing. Sure, you could try and do that yourself, but you run the risk of not getting that catchy look that an expert in the field could design for you to get your business recognized. There is no doubt that investing in your online presentation is important and yields results which is why your startup budget should include said investment as it will pay off in the long run.
In addition to this, when starting up any business venture, you as the Business Owner have a ton of things on your "To-Do" list, and as a result, have limited time and hours in a day to put in work on your logo, web design and social media accounts which is why it would be wise to instead allow someone else who is an expert in the field to take care of and launch those intricate online projects for you.
That's exactly what we at Multi-Marketing do - we design the best look and feel for your unique business and will have everything up and running faster than you can say "Multi-Marketing". It's no secret that speed, accuracy and attention to detail are our greatest attributes as a business and we posess impeccable passion for the best quality job for each and every client we work with. Couple all those strengths with a competitive rate and service that is next to none and we are the no-brainer choice for anyone looking to save while getting the same and even better excellent quality work you would get from any other well-known design agency.
Like I said, your first impression comes from your online presence and we at Multi-Marketing are the best choice you can make - a great investment while saving you quiet the penny.
MARKETING & SALES - THE LIFEBLOOD OF A BUSINESS
By Naushad Khan for Multi-Marketing
"A man who stops advertising to save money, is like a man who stops his clock to save time"
- Henry Ford (Founder of Ford Motor Company)
In order for any business to make a profit or even survive, they need to make sales of their products or services. In order to do that, they need to market or advertise their business to let people know they exist and entice potential clients or customers to give them business. This is where Marketing or Advertising Campaigns come in and why they are vital and essential to any business, no matter who they are or what they do.
In order to gain maximum impact, an advertisement isn't simply a one-off act - it must be formed in a campaign, with gripping content that draws in anyone coming into contact with the campaign, which will in turn draw them closer into the message you are trying to get across and what your business does and is all about.
Most times, you as a Business Owner are extremely busy running your business and simply do not have the time to work on Marketing Campaign ideas that are creative, gripping and get across your business's unique message. For larger corporate companies, this is certainly no issue as they have a Marketing Team and a Marketing Chief already on their payroll taking care of that department for them. Some large companies also opt to hire Marketing Agencies to come up with and create Marketing Campaigns for them and this usually comes at a great cost.
But what about the smaller companies who don't have the bank balances and profit margins to afford such marketing campaigns? There is a reason many businesses close down every year - besides the strained and unforgiving economic climate, they are simply unknown due to their low budget which doesn't leave much room for expensive marketing and advertising campaigns and since they are unable to come up with creative content, this leads to their unknown business sinking.
We at Multi-Marketing do not charge the exorbitant fees of a Marketing Agency nor the high payroll of a Marketing Team. We even offer 0% interest installment plans and the lowest rates around so you get all the excellent content creation and service with a smile at a fraction of the cost. You don't have to downgrade on quality but you also save big-time. And we create multiple campaigns that you can use on every type of media out there plus give you free advertising on all our available platforms.
If you are a small business owner, you should consider contacting us - don't wait until your business starts sinking, for then it may be just a little too late. A few rands a month from your expenditure budget will seem like a small price to pay once you see the result of what we have produced for you to allure customers to your business. There is one formula that is tried and tested and stands true - a strongly marketed advertising campaign yields results.
For medium to larger sized companies we offer an all-in-one hub where they can get marketing campaigns, web design, logo design, app creation, business cards and company profiles all in one place with the "Full House Discount" offering should they order multiple services from us.
We at Multi-Marketing are here to help everyone in every kind of business and offer great service at unbelievably affordable rates. I would like to close out with this - There are 3 things a businessman or businesswoman cannot avoid, "Death; Taxes; and a strong marketing campaign to keep their business alive and pumping".
In order to gain maximum impact, an advertisement isn't simply a one-off act - it must be formed in a campaign, with gripping content that draws in anyone coming into contact with the campaign, which will in turn draw them closer into the message you are trying to get across and what your business does and is all about.
Most times, you as a Business Owner are extremely busy running your business and simply do not have the time to work on Marketing Campaign ideas that are creative, gripping and get across your business's unique message. For larger corporate companies, this is certainly no issue as they have a Marketing Team and a Marketing Chief already on their payroll taking care of that department for them. Some large companies also opt to hire Marketing Agencies to come up with and create Marketing Campaigns for them and this usually comes at a great cost.
But what about the smaller companies who don't have the bank balances and profit margins to afford such marketing campaigns? There is a reason many businesses close down every year - besides the strained and unforgiving economic climate, they are simply unknown due to their low budget which doesn't leave much room for expensive marketing and advertising campaigns and since they are unable to come up with creative content, this leads to their unknown business sinking.
We at Multi-Marketing do not charge the exorbitant fees of a Marketing Agency nor the high payroll of a Marketing Team. We even offer 0% interest installment plans and the lowest rates around so you get all the excellent content creation and service with a smile at a fraction of the cost. You don't have to downgrade on quality but you also save big-time. And we create multiple campaigns that you can use on every type of media out there plus give you free advertising on all our available platforms.
If you are a small business owner, you should consider contacting us - don't wait until your business starts sinking, for then it may be just a little too late. A few rands a month from your expenditure budget will seem like a small price to pay once you see the result of what we have produced for you to allure customers to your business. There is one formula that is tried and tested and stands true - a strongly marketed advertising campaign yields results.
For medium to larger sized companies we offer an all-in-one hub where they can get marketing campaigns, web design, logo design, app creation, business cards and company profiles all in one place with the "Full House Discount" offering should they order multiple services from us.
We at Multi-Marketing are here to help everyone in every kind of business and offer great service at unbelievably affordable rates. I would like to close out with this - There are 3 things a businessman or businesswoman cannot avoid, "Death; Taxes; and a strong marketing campaign to keep their business alive and pumping".
DIGITAL BUSINESS CARDS - THE WAY OF THE FUTURE
By Naushad Khan for Multi-Marketing
The world is indeed changing. This is something we say all the time at Multi-Marketing and remind everyone of - because it is so true. We are moving into an increasingly paperless world, aided by the post-pandemic era, in which minimal contact is globally encouraged.
With regards to the traditional business cards, this sentiment could not be more true. With the traditional business cards, there were limitations in terms of it being a physical form - here are some of the disadvantages:
1. Could fill minimal information
2. If you forgot the business card or misplaced it, you lose all the information
3. It's physical form in a post-pandemic era causes hesitation innit being passed on
4. You need to physically meet someone to have it passed on
5. For any updates, new cards must be printed and the old ones phased out or destroyed
6. You have to print in bulk and carry a few around everywhere
And that's just a few of the surface issues. They are resolved with Digital Business Cards with adjacent advantages such as:
1. Can contain more information and direct links
2. The business card is in digital format, so can be taken everywhere in your phone or laptop without hinderance and is accessible anytime, anywhere
3. It is not in physical form and can be passed on in more ways without hesitation of contamination
4. You don't have to physically meet anyone for it to be passed on as it can be sent via email, WhatsApp, or even posted on your Facebook or Instagram timeline for the world to see
5. Updates can be made seamlessly without printing new ones or having to destroy old stock
6. No printing is required and you don't have to carry many with you as one can be sent to anyone, anytime, even if you are miles apart as previously mentioned, which also saves the planet, which is a massive bonus
The professional and catchy look of the business card can be retained with the additional advantages, so it's a win-win as we phase out the traditional modes - which also saves the planet and reduces all of our carbon footprints. We at Multi-Marketing are always at the forefront of advancements and are pioneering the way of the future - Digital Business Cards.
With regards to the traditional business cards, this sentiment could not be more true. With the traditional business cards, there were limitations in terms of it being a physical form - here are some of the disadvantages:
1. Could fill minimal information
2. If you forgot the business card or misplaced it, you lose all the information
3. It's physical form in a post-pandemic era causes hesitation innit being passed on
4. You need to physically meet someone to have it passed on
5. For any updates, new cards must be printed and the old ones phased out or destroyed
6. You have to print in bulk and carry a few around everywhere
And that's just a few of the surface issues. They are resolved with Digital Business Cards with adjacent advantages such as:
1. Can contain more information and direct links
2. The business card is in digital format, so can be taken everywhere in your phone or laptop without hinderance and is accessible anytime, anywhere
3. It is not in physical form and can be passed on in more ways without hesitation of contamination
4. You don't have to physically meet anyone for it to be passed on as it can be sent via email, WhatsApp, or even posted on your Facebook or Instagram timeline for the world to see
5. Updates can be made seamlessly without printing new ones or having to destroy old stock
6. No printing is required and you don't have to carry many with you as one can be sent to anyone, anytime, even if you are miles apart as previously mentioned, which also saves the planet, which is a massive bonus
The professional and catchy look of the business card can be retained with the additional advantages, so it's a win-win as we phase out the traditional modes - which also saves the planet and reduces all of our carbon footprints. We at Multi-Marketing are always at the forefront of advancements and are pioneering the way of the future - Digital Business Cards.
LOGO DESIGN BASICS
By Naushad Khan of Multi-Marketing
"Why is a logo important? It's your identity. It's who you are as a brand. Doing business without a logo, is like going through life without an I.D., you won't get much without an identity."
- Naushad Khan of Multi-Marketing
Logos are an essential element of your business. They are your identity. It's your branding. It's who you are and what people will remember and associate you and your business with. A logo should be designed in such a way that it's appearance makes people think of you instantly and should be used as a stamp on anything you produce to create that branding effect.
Another important point to mention is that your logo should showcase or feature more or less what your business is about at a glance, without overdoing it to the point that it's cluttered and I overdone. So for example, if you are running a construction company, you wouldn't put anything food related on your logo, because not only would that confuse or misleading someone as to what you're about, but also because it makes absolutely no sense whatsoever. You would include something such as a crane or a hard helmet - so even if you're conoany name doesn't have "construction" in it, anyone would still pickup what you do just by the icon on your logo.
Another thing to keep in mind is to follow the "KIS" principle - Keep It Simple. Don't clutter your logo with too many things or make it to busy that it turns away anyone from looking at it. A logo must also standout that it catches the eye of anyone, but not too glaring or colourful that it becomes eye-hurting and turn away people.
It's for all those reasons and more that we at Multi-Marketing always make a point of mentioning that one of the first things on your list of things to do when starting any venture is to get a great logo that will stand out and define what you are all about. We at Multi-Marketing can design a brilliant logo for your business that will make you unique and stand out from the rest and we guarantee quality service with a smile.
Another important point to mention is that your logo should showcase or feature more or less what your business is about at a glance, without overdoing it to the point that it's cluttered and I overdone. So for example, if you are running a construction company, you wouldn't put anything food related on your logo, because not only would that confuse or misleading someone as to what you're about, but also because it makes absolutely no sense whatsoever. You would include something such as a crane or a hard helmet - so even if you're conoany name doesn't have "construction" in it, anyone would still pickup what you do just by the icon on your logo.
Another thing to keep in mind is to follow the "KIS" principle - Keep It Simple. Don't clutter your logo with too many things or make it to busy that it turns away anyone from looking at it. A logo must also standout that it catches the eye of anyone, but not too glaring or colourful that it becomes eye-hurting and turn away people.
It's for all those reasons and more that we at Multi-Marketing always make a point of mentioning that one of the first things on your list of things to do when starting any venture is to get a great logo that will stand out and define what you are all about. We at Multi-Marketing can design a brilliant logo for your business that will make you unique and stand out from the rest and we guarantee quality service with a smile.